Canada strategy
Category positioning, launch-market focus and a practical route into the Canadian consumer landscape.
Cosma Mine is building a Canadian platform for distinctive international beauty brands. We’re interested in long-term partnerships with companies that have strong products, a clear point of view and room to grow in Canada.

The model is designed around disciplined market entry: a focused assortment, strong storytelling and measurable demand before aggressive expansion.
Category positioning, launch-market focus and a practical route into the Canadian consumer landscape.
Canadian merchandising, product storytelling and a local e-commerce experience built around your strongest products.
Editorial, social and launch creative that explains why your brand matters — rather than reducing it to discounts.
Focused sampling and creator outreach designed to generate useful market signals before scaling spend.
As traction develops, building a case for broader Canadian retail conversations and selective wholesale growth.
Coordinating the Canadian operational requirements around importation, labelling and cosmetics compliance with the right specialists.
Beauty brands with a distinctive identity and products that stand on their own without heavy discounting.
Companies already capable of export, with reliable supply and clear wholesale or distributor economics.
Brands with limited or underdeveloped Canadian distribution where a focused launch can create genuine incremental growth.
Teams willing to support launch assets, samples, training and a long-term market-building approach.
Tell us where your brand is based, your current markets, hero products and what you’re looking for in Canada. We’ll use that information to decide whether there’s a sensible next conversation.
Introduce your brand